Switch to Water Challenge: All rizz no fizz
New Zealand’s Dental Association (NZDA) is asking Kiwis to ditch sugary drinks for the month of November as part of their annual Switch to Water Challenge.
We need water for hydration – not sugary drinks. Switching your sugary drinks to water is a great first step towards a healthier you!
The 2024 campaign aims to promote water as the drink of choice to discerning Gen Z Kiwis who care about their health and wellbeing. By choosing water over fizzy and sugary drinks this month of November, you can showcase the “Rizz” that comes with having no fizz in your life.
Rizz is shorthand for charisma. It’s the description of quality that assures people of their own awesomeness and inspires others to develop their own confidence.
“We’ve focused on the 15-25-year-old group this year, as they drink the most sugary drinks, are targeted heavily by advertisers, and suffer disproportionately in terms of tooth decay and other negative health impacts,” says dentist and rising rugby star Christian Lio-Willie – the new Switch to Water ambassador.
Switch to water as it:
- is naturally the best way to rehydrate;
- has zero sugar and no calories;
- is non-acidic;
- is 100 percent natural; and
- is fresh, free and readily available on tap.
Take the No Fizz challenge this November
Dentist and rising rugby star Christian Lio-Willie is the new ambassador for this year’s campaign.
“This year’s challenge is a video based one, and designed to be a lot of fun,” he says.
“There are fantastic prizes on offer too, including two digital creator packs for the creators of the two best water challenge videos submitted during November.”
- Find out more about the All Rizz No Fizz Hands Challenge. You can take part in the challenge as an individual, school or team!
Research reveals Kiwis consume around 37 teaspoons of sugar per day on average, which is detrimental to good health. The WHO advises adults and young adults should not consume more than 6 teaspoons per day, and children not more than 3 to 4 per day.
Consumption of sugary drinks is a leading cause of tooth decay in New Zealand and contributes significantly to obesity, type 2 diabetes, and other serious health problems.
Currently, nearly two thirds of adults and one third of children are either overweight or obese in New Zealand.
Download resources that support the Switch to Water challenge:
Source: NZ Dental Association.
Published on Tuesday, November 5th, 2024, under Uncategorised